A Practical Approach to Creative Strategy Development and Execution for Everyone in the Firm

“Even if you are on the right track, you’ll get run over if you just sit there.” – Will Rogers

The idea that only “ivory tower” types in firms need to understand organizational strategy is so 1980s thinking!! Today, we all play a key part in firm success – nobody can hide from it. No matter what industry and market you’re in – public or private sector, physical product manufacturer or service provider, business-to-business or business-to-consumer market – it’s not just the boardroom and c-suite people at the top that have a role in strategy success. Everybody has a role to play in strategy, and everybody had better be able to contribute!

The more all organization members understand about creative strategy development and execution the better the performance of the firm. Thus, this two-session workshop is appropriate for organization members at all levels. The word “creative” is critical, since it takes creativity to be successful in business today. This two-part workshop provides participants a lively and engaging “deep dive” into contemporary best practices in strategy development and execution. You will leave better-able to contribute to the success of your firm and your unit.

Dates: October 2, 2012 and October 9, 2012 (Consecutive Tuesdays)

Faculty Lead: Greg W. Marshall, Ph.D.

Program: 6:30p.m.- 9:30 p.m.

Location: Rollins College, Crummer Graduate School of Business, Bush Executive Center

Program Fee: $375 per person (Cancellation Policy & Discounts)

Recertification: This program is approved for 5.5 strategic business recertification credit hours toward PHR, SPHR and GPHR recertification through the Human Resource Certification Institute (HRCI).